Over the last few weeks Senator Rick (he who makes creep the flesh of decent folk) Santorum has been catching up to his Democratic opponent, Bob Casey in the polls. A double digit lead for Casey has shrunk to mid single digits. But don't despair: Santorum is a very well-known incumbent who has yet to get much past 40%. That's not good when the voters already know you.

And Santorum's inability to hit break-even numbers is particularly telling given that Santorum has had the airwaves all to himself. Now Casey is firing back with an ad that won't be winning any Pollie Awards (unlike, ahem, yours truly) but gets the job done.

If the Casey team makes a decent ad buy look for the gap to widen out over the next few weeks.

This entry was posted by Michael Reynolds, on Friday, August 25, 2006. You can leave your response.